SG Mark 2021 Winner’s Spotlight

BINO

BINO 1000 750 Design Business Chamber Singapore

BINO, short for Bearing Inspector for Narrow-space Observation, is a tethered Unmanned Aerial Vehicle (UAV) system designed to carry out the inspection of rail viaduct bearings in narrow and difficult to access environments. It negates the need for time-consuming and dangerous in-person human visual inspections and resolves existing operation constraints, while enhancing inspection quality and improving efficiency and safety.

How do you think your design has impacted users?

BINO enhances the safety aspect of the rail viaduct inspection operation by eliminating the need for a human to inspect the bearings at high heights. It also produces more accurate inspection results, while shortening the inspection operation time as compared to current methods. This is critical for determining the condition of the infrastructure used by millions of commuters each day.

These inspection results consist of key measurements extracted from the different bearing parts, to check if the measurements are beyond a certain threshold. The dimension extraction algorithm developed enables BINO to extract key measurements within millimetre resolution. Previously this was done using human-based manual visual inspection.

This combination of the UAV platform coupled with smart algorithms provides inspectors with the complete end-to-end solution, transforming and digitalising the current inspection process.

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Muzen Wild Mini Outdoor Bluetooth Speaker

Muzen Wild Mini Outdoor Bluetooth Speaker 1000 679 Design Business Chamber Singapore

Boasting an all-metal casing with armoured car surface coating and emergency lights, this mini bluetooth outdoor speaker is not just functional but also stylish. Rugged for use anywhere, it packs a high-powered digital amplifier and has speakers capable of louder sound output compared to other speakers of a similar size.

Yulu Guo, Founder and Designer, TOFUNDESIGN

How do you think Muzen Wild Mini Outdoor Bluetooth Speaker has impacted users?

“I am not trying to influence users, but to address user needs through design. Many of the products I’ve designed have been given a second lease of life through DIY recreation in the hands of consumers.”

This is not defined by me, but by users who are given their own freedom and imagination through tapping into their lifestyles and creativity.

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MM Galleri prioritise top-quality stones that stand the test of time, retaining their exquisite veins and color.
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Reimagining Berita Harian

Reimagining Berita Harian 1000 590 Design Business Chamber Singapore

A revamped news-reading experience was curated for the Malay community to offer them a distinctly Malay perspective. In the redesign of the webpage, social conversations, including podcasts and videos, were brought to the fore. Since the launch in February 2020, the title has seen a two-fold increase in monthly page views to more than 2 million.

Alistair Norris, Director of Design, Agency

How has SG Mark helped you in your area of work?

The SG Mark allows Agency to let the world know about our work. Many projects we do or have done are secret or are still in the process of going to market. The Berita Harian project is one of the few that we can be very explicit about in regards to the work, the design outcome and its impact on the audience and the business.

How our design has impacted users?

The first launch revamp saw its monthly page views increase more than two-fold, from less than a million monthly page views to an average of more than two million each month. The number of users who go on the website has also increased, from roughly 350,000 users before February to more than 500,000 monthly now.

All of this was done whilst taking the BH Newspapers initial ‘Brief to Implementation’ time down from 8 months to 3 months. Along with the delivery of a fully functioning design system based on the ATOM model, a release plan and UX design solutions for the next 2-3 iterations. To continue the improvements to how new innovation was uncovered and establish a raft of new tools were created for interviewing and prototyping within SPH to support the sustained continuation of the approach after the project.

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Through the Lens of Time, Singapore Discovery Centre, Upper Gallery

Through the Lens of Time, Singapore Discovery Centre, Upper Gallery 1000 750 Design Business Chamber Singapore

Believing that visitors learn best through experiences, Singapore Discovery Centre’s Upper Gallery permanent exhibition “Through the Lens of Time” takes visitors on an immersive journey through 700 years of Singapore’s history. Designed by Pico Art International Pte Ltd, the multimedia shows and art installations allow participants to see, feel and lose themselves in various scenarios, from the founding of Singapore to the Japanese Occupation to Independence.

Peh Yee Joo, Gallery Director, Singapore Discovery Center

“Singapore Good Design Mark gives us professional recognition for good concepts and design.”


Singapore Discovery Centre “Through the Lens of Time” Permanent Exhibits Gallery has impressionable thematic spaces designed for visitors to immerse, explore, interact and respond to the different facets of Singapore’s past. 

Using theatrical settings and through the lens of time, visitors are discovering the diverse stories and appreciating the dynamic nature of history, where narratives and voices interact with each other to form new understanding and perspectives. 

Visitors are actively engaged in the space and they enjoy this unique immersive educational experience. The team will continue to innovate with design and in projects that create social value and positive impact to Singapore and the world around us.


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Second Generation Leader: Hilary Tjoe

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MM Galleri prioritise top-quality stones that stand the test of time, retaining their exquisite veins and color.
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Blog Member's Spotlight
Meet Beatrice, a Business & Design Strategist at DesignZ at the Singapore University of Technology and Design (SUTD).
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Embrace failures through Innovation

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Blog Member's Spotlight
Tell us more about yourself and how did your career...
Second Generation Leader: Hilary Tjoe

Second Generation Leader: Hilary Tjoe

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MM Galleri prioritise top-quality stones that stand the test of time, retaining their exquisite veins and color.
Generate room designs with Roomable and AI

Generate room designs with Roomable and AI

Blog Member's Spotlight
Jeffrey and Matthew are co-founders of Roomable which uses AI to connect homeowners and interior designers.
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Secret Salon

Secret Salon 1000 498 Design Business Chamber Singapore

An equitable space that can be enjoyed by all – this was the centrepiece of the revamp of an existing hair salon in an HDB enclave. The welcoming “community space” of Secret Salon allows the neighbourhood ‘aunties’ to sit, call out the ‘ah boys’ to the “secret” salon and have their daily cup of tea while chit-chatting with their peers.

Bjorn Yeo, Creative Principal of Tripple and Jonathan Poh, Founder & Director of Provolk Architects

In our first few interactions with the business owners, we noticed how close they were to the residents. Therefore in our design approach, we wanted them to maintain this relationship with the community. We made this happen by carving out an external seating area within the shop’s tenancy area as a welcoming and friendly interface to the uncles and aunties who would walk by.

The elusive façade panels that allude to the imagery of “good morning” towels drying out in the sun also creates a sense of mystery for the general public who are pleasantly surprised that a salon is within and stop by to enquire more. This is organic marketing in the works.

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MM Galleri prioritise top-quality stones that stand the test of time, retaining their exquisite veins and color.
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Meet Beatrice, a Business & Design Strategist at DesignZ at the Singapore University of Technology and Design (SUTD).
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Blog Member's Spotlight
Tell us more about yourself and how did your career...
Second Generation Leader: Hilary Tjoe

Second Generation Leader: Hilary Tjoe

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MM Galleri prioritise top-quality stones that stand the test of time, retaining their exquisite veins and color.
Generate room designs with Roomable and AI

Generate room designs with Roomable and AI

Blog Member's Spotlight
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BBC Studios & BBC Global News, Singapore Office

BBC Studios & BBC Global News, Singapore Office 1000 667 Design Business Chamber Singapore

The design goal for this new office is to create an environment that inspires world-class broadcasting and suits the regional office’s mobile workforce. With a pantry at the heart of its design, BBC Studios & BBC Global News, Singapore Office is spilt into two distinct zones, one catering to social interaction and another for productive focused work. The hot-desking arrangement has desks allocated to 71% of the staff headcount.

Aviruth Trungtreechart, Design Director,
Conexus Studio

How has SG Mark helped you in your area of work? Or how do you think your design has impacted users?

Thanks to widely-recognised and reputable awards such as SG Mark, people have been changing the way they think about design, especially in office interiors. As the workplace changes, it’s important that office design keeps up and awards like SG Mark are crucial in highlighting these advancements.

Good workplace design is now about creating a comfortable and inspiring environment that supports productivity and creativity. It’s the result of a design process that starts with asking questions about goals, people, and how work happens. The benefits of good design are both tangible and intangible. On the one hand, employers can see that it increases efficiency which ultimately increases their profitability. But they also appreciate the softer side of better design – there is evidence to show that happier employees are more creative and productive.

We are grateful and humbled by the award, which motivates us to continue our work in delivering best-in-class office design concepts that inspire and bring out the best of today’s hybrid workforce. Conexus Studio will continue pushing the boundaries in workplace design and we look forward to seeing more of our dynamic and creative spaces recognised with prestigious awards and accolades.

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Blog Member's Spotlight
Meet Beatrice, a Business & Design Strategist at DesignZ at the Singapore University of Technology and Design (SUTD).
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Embrace failures through Innovation

Embrace failures through Innovation

Blog Member's Spotlight
Tell us more about yourself and how did your career...
Second Generation Leader: Hilary Tjoe

Second Generation Leader: Hilary Tjoe

Blog Member's Spotlight
MM Galleri prioritise top-quality stones that stand the test of time, retaining their exquisite veins and color.
Generate room designs with Roomable and AI

Generate room designs with Roomable and AI

Blog Member's Spotlight
Jeffrey and Matthew are co-founders of Roomable which uses AI to connect homeowners and interior designers.
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East Coast Park Rejuvenation

East Coast Park Rejuvenation 1000 611 Design Business Chamber Singapore

A refreshed experience while paying homage to its history – this revamp of Singapore’s largest park encapsulates the theme, aesthetics and park experience. Designed to create meaningful relationships between the physical space and users by connecting people with nature and activating spaces for people’s enjoyment, everything — from signages, landscaping to sustainability of the park’s buildings — has been improved.

Suen Wee Kwok, Executive Director, RSP

How do you think East Coast Park Rejuvenation has impacted users?

“Thoughtful design is key to creating active architecture that uplifts and enriches lives and the human spirit.”

This, in turn, enhances the fostering of meaningful relationships between the community and physical place. In the rejuvenation of an iconic space at East Coast Park, for instance, the team collaborated and engaged with the authorities and community at large to reimagine the park experience, promote wellness and social activities, while paying homage to its rich history and people’s memories of the place.

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Embrace failures through Innovation

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Blog Member's Spotlight
Tell us more about yourself and how did your career...
Second Generation Leader: Hilary Tjoe

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Blog Member's Spotlight
MM Galleri prioritise top-quality stones that stand the test of time, retaining their exquisite veins and color.
Generate room designs with Roomable and AI

Generate room designs with Roomable and AI

Blog Member's Spotlight
Jeffrey and Matthew are co-founders of Roomable which uses AI to connect homeowners and interior designers.
Let’s Talk About Design with Beatrice!

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Blog Member's Spotlight
Meet Beatrice, a Business & Design Strategist at DesignZ at the Singapore University of Technology and Design (SUTD).
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Embrace failures through Innovation

Embrace failures through Innovation

Blog Member's Spotlight
Tell us more about yourself and how did your career...
Second Generation Leader: Hilary Tjoe

Second Generation Leader: Hilary Tjoe

Blog Member's Spotlight
MM Galleri prioritise top-quality stones that stand the test of time, retaining their exquisite veins and color.
Generate room designs with Roomable and AI

Generate room designs with Roomable and AI

Blog Member's Spotlight
Jeffrey and Matthew are co-founders of Roomable which uses AI to connect homeowners and interior designers.
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DBS Facilities Reporting Tool

DBS Facilities Reporting Tool 1000 562 Design Business Chamber Singapore

Want to report a fault in office facilities? DBS employees can do so in three easy steps after the revamp of its employee workspace facilities reporting tool. Optimised for use on mobile phones, the log-in process has been streamlined. Staff data is pre-populated, making the process easier and faster. Adoption of this tool has since increased by over 100%.

Lim King Hwee, Workplace Lead, Corporate Real Estate Strategy and Administration, DBS Bank

How has SG Mark helped you in your area of work? How do you think your design has impacted users?

We are pleased to be a recipient of the 2021 SG Mark Award for Experience Design.

At DBS, employees are at the heart of what we do, and we are committed to designing user-centric experiences for our employees the same way we do for our customers.

The new design and journey that we have curated for our workspace DBS Facilities Reporting Tool (FRT) enables colleagues to now tell us how to improve their workspace in just three simple steps, and gives the team data on how to respond to faults better.

“It is indeed a great experience – both for DBS employees and for the FRT team too!”

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Embrace failures through Innovation

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Tell us more about yourself and how did your career...
Second Generation Leader: Hilary Tjoe

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Blog Member's Spotlight
MM Galleri prioritise top-quality stones that stand the test of time, retaining their exquisite veins and color.
Generate room designs with Roomable and AI

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Blog Member's Spotlight
Jeffrey and Matthew are co-founders of Roomable which uses AI to connect homeowners and interior designers.
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Blog Member's Spotlight
Meet Beatrice, a Business & Design Strategist at DesignZ at the Singapore University of Technology and Design (SUTD).
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Embrace failures through Innovation

Embrace failures through Innovation

Blog Member's Spotlight
Tell us more about yourself and how did your career...
Second Generation Leader: Hilary Tjoe

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MM Galleri prioritise top-quality stones that stand the test of time, retaining their exquisite veins and color.
Generate room designs with Roomable and AI

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Blog Member's Spotlight
Jeffrey and Matthew are co-founders of Roomable which uses AI to connect homeowners and interior designers.
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Between Two Worlds – Light to Night Festival 2020

Between Two Worlds – Light to Night Festival 2020 1000 662 Design Business Chamber Singapore

Quarter means four. And in @quarters.sg, they undergird Design, Research, Community, and Craft in everything they do. Boundaries between art, architecture and literature were transcended in this art installation inspired by Italo Calvino’s text, “Invisible Cities”.

Felicia Toh (left), Kenneth Koh (Right),
Quarters Architects

“We inscribed the walls and mirrors with lines of Kevin Wong’s poetry that spoke of love and loss, letting visitors reflect on the mixed narratives of progress in light of the surrounding historic monuments on site.”

Four local writers wrote site-specific sonnets that were interpreted into spatial sculptures by architects. The end result was a multi-faceted narrative that ties fragments of history and present realities within specific historic markets in Singapore’s civic district. Between Two Worlds at Esplanade Park is an intimate passageway surrounded by mirrored memory pools.


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Embrace failures through Innovation

Embrace failures through Innovation

Blog Member's Spotlight
Tell us more about yourself and how did your career...
Second Generation Leader: Hilary Tjoe

Second Generation Leader: Hilary Tjoe

Blog Member's Spotlight
MM Galleri prioritise top-quality stones that stand the test of time, retaining their exquisite veins and color.
Generate room designs with Roomable and AI

Generate room designs with Roomable and AI

Blog Member's Spotlight
Jeffrey and Matthew are co-founders of Roomable which uses AI to connect homeowners and interior designers.
Let’s Talk About Design with Beatrice!

Let’s Talk About Design with Beatrice!

Blog Member's Spotlight
Meet Beatrice, a Business & Design Strategist at DesignZ at the Singapore University of Technology and Design (SUTD).
1 2 3 14
Embrace failures through Innovation

Embrace failures through Innovation

Blog Member's Spotlight
Tell us more about yourself and how did your career...
Second Generation Leader: Hilary Tjoe

Second Generation Leader: Hilary Tjoe

Blog Member's Spotlight
MM Galleri prioritise top-quality stones that stand the test of time, retaining their exquisite veins and color.
Generate room designs with Roomable and AI

Generate room designs with Roomable and AI

Blog Member's Spotlight
Jeffrey and Matthew are co-founders of Roomable which uses AI to connect homeowners and interior designers.
1 2 3 19

SINGAPO人: Discovering Chinese Singaporean Culture

SINGAPO人: Discovering Chinese Singaporean Culture 1000 667 Design Business Chamber Singapore

With an RFID wristband, visitors can express their opinions, vote for their cultural favourites and play games at this interactive exhibition which uncovers the complexity beneath Chinese Singaporean culture and identity. At the end, they will receive a personalised snapshot of their cultural footprint with recommendations for cultural experiences beyond the exhibition.

Ivan Yak, Experiential Designer (left) and Dave Tai, Writer (right) of The Merry Men Works

How has SG Mark helped you in your area of work?

It gives the visitors of SINGAPO人 the promise that it would be a great experience. 

How do you think your design has impacted users?

Through a close partnership with the Singapore Chinese Cultural Centre, we were able to introduce Singaporeans to local Chinese culture, a topic that is often deemed ‘boring’ and ‘traditional’, through a highly interactive experience that is both unexpected and delightful.


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Embrace failures through Innovation

Embrace failures through Innovation

Blog Member's Spotlight
Tell us more about yourself and how did your career...
Second Generation Leader: Hilary Tjoe

Second Generation Leader: Hilary Tjoe

Blog Member's Spotlight
MM Galleri prioritise top-quality stones that stand the test of time, retaining their exquisite veins and color.
Generate room designs with Roomable and AI

Generate room designs with Roomable and AI

Blog Member's Spotlight
Jeffrey and Matthew are co-founders of Roomable which uses AI to connect homeowners and interior designers.
Let’s Talk About Design with Beatrice!

Let’s Talk About Design with Beatrice!

Blog Member's Spotlight
Meet Beatrice, a Business & Design Strategist at DesignZ at the Singapore University of Technology and Design (SUTD).
1 2 3 14
Embrace failures through Innovation

Embrace failures through Innovation

Blog Member's Spotlight
Tell us more about yourself and how did your career...
Second Generation Leader: Hilary Tjoe

Second Generation Leader: Hilary Tjoe

Blog Member's Spotlight
MM Galleri prioritise top-quality stones that stand the test of time, retaining their exquisite veins and color.
Generate room designs with Roomable and AI

Generate room designs with Roomable and AI

Blog Member's Spotlight
Jeffrey and Matthew are co-founders of Roomable which uses AI to connect homeowners and interior designers.
1 2 3 19
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