Recognising the considerable waste generated from holiday festivities, DBS came up with this Christmas decoration to give back to the planet. Made with upcycled wood from used shipping pallets, the trees were repurposed as Chinese New Year decorations and thereafter as fixtures in the DBS Treasures Lounge at Changi Airport Terminal 3. Decorations were also made entirely from sustainable materials.
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The FUGA Farm Community
With its contemporary architectural design, this suburban farm located in the outskirts of Beijing has become a standard for farm modernisation. Transcending the notions of the traditional Chinese farm, FUGA inspires city dwellers to look beyond the negative aspects of farming, and to get interested and involved with sustainable farming, recycling and reusing.
Reveal Your Thaidentity: Experience the Thai Way in Thailand
No reason for Singaporeans to visit the Land of Smiles because they’ve visited Thai padi fields or shopped at Chatuchak? The Thai Tourism Authority convinces Singaporeans otherwise in this marketing campaign. Bold caricatures and animation to showcase the Thai people, culture and charm in a fun and relatable manner are used to entice Singaporeans to re-visit Thailand.
IRÉN Skin
With a name inspired by Irène Joliot-Curie, Nobel Laureate in Chemistry and women’s rights advocate, this brand positions itself as skincare that is fun to use, with real results backed by science. Through a soft, vibrant colour palette, a fun and trendy tone of voice, and easy-to-use packaging with a distinctive opening mechanism, it appeals to the savvy female consumer.
Young Changemakers! (SDA 2021 Finalist)
Young Changemakers believe that a better future lies in a strong foundation that incorporates sustainability into the teaching pedagogy.
Abhay Vyas of Salesforce Advises to “Keep it Simple”
Abhay Vyas is the brain behind the SG Mark winning project - Business Rules Engine in the Digital Solutions Category and is currently the Director of Product Design at Salesforce.
Singapore Design Award (SDA)
The Singapore Design Awards (SDA) was conceived in 1988. Launched by then PM, Mr Lee Kuan Yew, at the first Singapore International Design Forum* to recognise and honour outstanding design practitioners and design students.