Design Business Chamber

DBCS and Consulus are pleased to announce that Lam Soon is admitted into the Design Power Index (DPI) 2025.

The Design Power Index is an economic premise and framework based on three key questions:
1. Does design generate economic value?
2. If yes, what is the value?
3. Is the nominated organisation great at harnessing the power of design to generate economic value and shape societal impact?

This inaugural index is launched by the Design Business Chamber Singapore (DBCS) in partnership with its global knowledge partner Consulus, a global impact investment and creative change firm, as part of DBCS’s 40th anniversary.

Companies and organisations are first shortlisted from a wide range of industries and then nominated. By accepting the nomination, honorees affirm that design shapes economic value through their business model, products, and services. Acceptance also means they agree to participate in an assessment the following year for the Design Power Index 2026, ensuring a deepening study on the value of design for economic growth. Acceptance of nomination, use of the logo, and participation in next year’s survey are without fee.

As of now, the estimated total market value of the private and listed companies who have accepted the nomination has reached SGD 20 billion. For the non-profit organisations included, their work impacts the lives of Singaporeans.

Lam Soon

Lam Soon is an exemplary company where design is not just a feature, but is generating significant economic value through the manufacturing and sale of highly recognizable, design-first products in the consumer goods market. Its success is rooted in the strategic use of branding and packaging design to elevate everyday essentials into premium, trusted items. The economic value Lam Soon generates is a direct result of its expertise in translating basic commodities into strong consumer brands. Through meticulous design services, the company has transformed products like cooking oil and detergent into household names such as Naturel, Knife, and A-1.

Lam Soon consciously uses design language to communicate brand values and product attributes – the apple green label for Naturel Premium Blend healthy oil (endorsed by the Health Promotion Board), the orange label for Knife with its focus on heritage, the light green label and clear liquid for bio-home that reflects its plant-based active formulation eschewing petrochemical bases, and the light blue packaging for UFC Refresh Coconut Water, Singapore’s No. 1 brand.

Lam Soon also seeks non-generic packaging solutions for improved ergonomics and better differentiation. Examples include the unique hexagonal-shaped bottle with clear labelling for bio-home and the introduction of handleless bottles for its 2L cooking oil range to reduce plastic use. The distinctive design of its packaging, branding, and product presentation serves as the core intellectual property that differentiates its offerings, drives brand loyalty, and allows it to command a premium price in a competitive market. By leveraging design to communicate quality, heritage, and health benefits, Lam Soon has successfully built a business model where the visual and conceptual design of its brands is the fundamental product that fuels commercial success and market leadership across the region.

About the Design Power Index (DPI)

The Design Power Index (DPI) is the world’s first longitudinal economics index designed to measure and track the economic value generated by companies through the strategic use of design and the creation of design intellectual property (IP). Showcasing 40 companies and 20 organisations recognised for their business growth, market creation, technological innovation, and social impact through design, the inaugural DPI 2025 provides a holistic lens of design’s contribution to the economy.

Developed by the Design Business Chamber Singapore (DBCS) in partnership with Consulus, the DPI analyses design’s impact across four dimensions:

• Business of Design — Companies who have achieved revenue and growth through creating unique intellectual property by design
• Market of Design — Companies who have harnessed design to create a new business category
• Technology of Design — Companies who have used design to innovate and shape use-behaviour
• Social Impact of Design — Companies/organisations who use design to shape societal change or impact

DBCS and Consulus are pleased to announce that Zig by ComfortDelGro is admitted into the Design Power Index (DPI) 2025.

The Design Power Index is an economic premise and framework based on three key questions:
1. Does design generate economic value?
2. If yes, what is the value?
3. Is the nominated organisation great at harnessing the power of design to generate economic value and shape societal impact?

This inaugural index is launched by the Design Business Chamber Singapore (DBCS) in partnership with its global knowledge partner Consulus, a global impact investment and creative change firm, as part of DBCS’s 40th anniversary.

Companies and organisations are first shortlisted from a wide range of industries and then nominated. By accepting the nomination, honorees affirm that design shapes economic value through their business model, products, and services. Acceptance also means they agree to participate in an assessment the following year for the Design Power Index 2026, ensuring a deepening study on the value of design for economic growth. Acceptance of nomination, use of the logo, and participation in next year’s survey are without fee.

As of now, the estimated total market value of the private and listed companies who have accepted the nomination has reached SGD 20 billion. For the non-profit organisations included, their work impacts the lives of Singaporeans.

Zig by ComfortDelGro

Zig by ComfortDelGro exemplifies how design can drive significant economic value through a seamlessly orchestrated service ecosystem in urban transportation. As the digital ride-hailing arm of ComfortDelGro, a global mobility leader spanning taxis, buses, rail, and vehicle inspection services, Zig is a testament to how thoughtful integration and trust, powered by design, can shape market leadership.

The economic success of Zig is rooted in ComfortDelGro’s strategic application of design across every customer touchpoint. The group’s core intellectual property lies in crafting a unified, reliable, and consistent public transport experience. From the iconic livery of its taxis and buses to the standardised, high-quality design of its fleet, ComfortDelGro has created a Design-First Product that urban commuters recognise and trust.

Zig extends this design philosophy into the digital realm. Its booking and payment platforms are continuously refined to deliver a seamless, intuitive user experience that integrates multiple transport modes. By treating the entire journey, from planning to payment, as a cohesive product, Zig by ComfortDelGro demonstrates how design can be the engine of economic resilience and public confidence in complex urban systems.

About the Design Power Index (DPI)

The Design Power Index (DPI) is the world’s first longitudinal economics index designed to measure and track the economic value generated by companies through the strategic use of design and the creation of design intellectual property (IP). Showcasing 40 companies and 20 organisations recognised for their business growth, market creation, technological innovation, and social impact through design, the inaugural DPI 2025 provides a holistic lens of design’s contribution to the economy.

Developed by the Design Business Chamber Singapore (DBCS) in partnership with Consulus, the DPI analyses design’s impact across four dimensions:

• Business of Design — Companies who have achieved revenue and growth through creating unique intellectual property by design
• Market of Design — Companies who have harnessed design to create a new business category
• Technology of Design — Companies who have used design to innovate and shape use-behaviour
• Social Impact of Design — Companies/organisations who use design to shape societal change or impact

DBCS and Consulus are pleased to announce that Lam Soon is admitted into the Design Power Index (DPI) 2025.

The Design Power Index is an economic premise and framework based on three key questions:
1. Does design generate economic value?
2. If yes, what is the value?
3. Is the nominated organisation great at harnessing the power of design to generate economic value and shape societal impact?

This inaugural index is launched by the Design Business Chamber Singapore (DBCS) in partnership with its global knowledge partner Consulus, a global impact investment and creative change firm, as part of DBCS’s 40th anniversary.

Companies and organisations are first shortlisted from a wide range of industries and then nominated. By accepting the nomination, honorees affirm that design shapes economic value through their business model, products, and services. Acceptance also means they agree to participate in an assessment the following year for the Design Power Index 2026, ensuring a deepening study on the value of design for economic growth. Acceptance of nomination, use of the logo, and participation in next year’s survey are without fee.

As of now, the estimated total market value of the private and listed companies who have accepted the nomination has reached SGD 20 billion. For the non-profit organisations included, their work impacts the lives of Singaporeans.

Lam Soon

Lam Soon is an exemplary company where design is not just a feature, but is generating significant economic value through the manufacturing and sale of highly recognizable, design-first products in the consumer goods market. Its success is rooted in the strategic use of branding and packaging design to elevate everyday essentials into premium, trusted items. The economic value Lam Soon generates is a direct result of its expertise in translating basic commodities into strong consumer brands. Through meticulous design services, the company has transformed products like cooking oil and detergent into household names such as Naturel, Knife, and A-1.

Lam Soon consciously uses design language to communicate brand values and product attributes – the apple green label for Naturel Premium Blend healthy oil (endorsed by the Health Promotion Board), the orange label for Knife with its focus on heritage, the light green label and clear liquid for bio-home that reflects its plant-based active formulation eschewing petrochemical bases, and the light blue packaging for UFC Refresh Coconut Water, Singapore’s No. 1 brand.

Lam Soon also seeks non-generic packaging solutions for improved ergonomics and better differentiation. Examples include the unique hexagonal-shaped bottle with clear labelling for bio-home and the introduction of handleless bottles for its 2L cooking oil range to reduce plastic use. The distinctive design of its packaging, branding, and product presentation serves as the core intellectual property that differentiates its offerings, drives brand loyalty, and allows it to command a premium price in a competitive market. By leveraging design to communicate quality, heritage, and health benefits, Lam Soon has successfully built a business model where the visual and conceptual design of its brands is the fundamental product that fuels commercial success and market leadership across the region.

About the Design Power Index (DPI)

The Design Power Index (DPI) is the world’s first longitudinal economics index designed to measure and track the economic value generated by companies through the strategic use of design and the creation of design intellectual property (IP). Showcasing 40 companies and 20 organisations recognised for their business growth, market creation, technological innovation, and social impact through design, the inaugural DPI 2025 provides a holistic lens of design’s contribution to the economy.

Developed by the Design Business Chamber Singapore (DBCS) in partnership with Consulus, the DPI analyses design’s impact across four dimensions:

• Business of Design — Companies who have achieved revenue and growth through creating unique intellectual property by design
• Market of Design — Companies who have harnessed design to create a new business category
• Technology of Design — Companies who have used design to innovate and shape use-behaviour
• Social Impact of Design — Companies/organisations who use design to shape societal change or impact

DBCS and Consulus are pleased to announce that RSP Architects Planners & Engineers (RSP) is admitted into the Design Power Index (DPI) 2025.

The Design Power Index is an economic premise and framework based on three key questions:
1. Does design generate economic value?
2. If yes, what is the value?
3. Is the nominated organisation great at harnessing the power of design to generate economic value and shape societal impact?

This inaugural index is launched by the Design Business Chamber Singapore (DBCS) in partnership with its global knowledge partner Consulus, a global impact investment and creative change firm, as part of DBCS’s 40th anniversary.

Companies and organisations are first shortlisted from a wide range of industries and then nominated. By accepting the nomination, honorees affirm that design shapes economic value through their business model, products, and services. Acceptance also means they agree to participate in an assessment the following year for the Design Power Index 2026, ensuring a deepening study on the value of design for economic growth. Acceptance of nomination, use of the logo, and participation in next year’s survey are without fee.

As of now, the estimated total market value of the private and listed companies who have accepted the nomination has reached SGD 20 billion. For the non-profit organisations included, their work impacts the lives of Singaporeans.

RSP Architects Planners & Engineers (RSP)

RSP Architects Planners & Engineers (RSP) is a global leader where design is generating immense economic value by offering comprehensive, integrated design services that define world-class environments. With a vast portfolio of iconic projects, RSP’s business model is a masterclass in how multidisciplinary expertise and a future-forward design ethos drive commercial success.

The economic success of RSP is rooted in its strategic use of design as its core intellectual property. The firm doesn’t just design buildings; it offers a holistic, 360-degree suite of Design Services, from architecture and master planning to engineering and sustainable design consultancy, that clients seek out to ensure optimal commercial and environmental outcomes. This capability allows RSP to create high-value, integrated projects like CapitaSpring, which won the International High-Rise Award, and Gaia (Asia’s largest timber building), which won the Grand Prize at the Prix Versailles.

By consistently delivering award-winning, transformative experiences validated by prestigious global accolades like the Prix Versailles and Architizer A+ Awards, RSP has proven that its design expertise is a tangible, exportable asset. The firm’s ability to create purposeful, resilient, and high-value architecture across 12 global studios demonstrates a business model where design is the fundamental product that fuels international growth and market leadership.

About the Design Power Index (DPI)

The Design Power Index (DPI) is the world’s first longitudinal economics index designed to measure and track the economic value generated by companies through the strategic use of design and the creation of design intellectual property (IP). Showcasing 40 companies and 20 organisations recognised for their business growth, market creation, technological innovation, and social impact through design, the inaugural DPI 2025 provides a holistic lens of design’s contribution to the economy.

Developed by the Design Business Chamber Singapore (DBCS) in partnership with Consulus, the DPI analyses design’s impact across four dimensions:

• Business of Design — Companies who have achieved revenue and growth through creating unique intellectual property by design
• Market of Design — Companies who have harnessed design to create a new business category
• Technology of Design — Companies who have used design to innovate and shape use-behaviour
• Social Impact of Design — Companies/organisations who use design to shape societal change or impact

DBCS and Consulus are pleased to announce that CapitaLand is admitted into the Design Power Index (DPI) 2025.

The Design Power Index is an economic premise and framework based on three key questions:
1. Does design generate economic value?
2. If yes, what is the value?
3. Is the nominated organisation great at harnessing the power of design to generate economic value and shape societal impact?

This inaugural index is launched by the Design Business Chamber Singapore (DBCS) in partnership with its global knowledge partner Consulus, a global impact investment and creative change firm, as part of DBCS’s 40th anniversary.

Companies and organisations are first shortlisted from a wide range of industries and then nominated. By accepting the nomination, honorees affirm that design shapes economic value through their business model, products, and services. Acceptance also means they agree to participate in an assessment the following year for the Design Power Index 2026, ensuring a deepening study on the value of design for economic growth. Acceptance of nomination, use of the logo, and participation in next year’s survey are without fee.

As of now, the estimated total market value of the private and listed companies who have accepted the nomination has reached SGD 20 billion. For the non-profit organisations included, their work impacts the lives of Singaporeans.

CapitaLand

CapitaLand Group (CapitaLand) is one of Asia’s largest diversified real estate groups. Within its ecosystem, CapitaLand has developed an integrated suite of investment, development and operating capabilities that support its businesses and platforms in building core competencies across the real estate value chain.

With this full stack of capabilities, CapitaLand can optimise the strategies of its listed real asset management business CapitaLand Investment (CLI), and its privately held property development arm CapitaLand Development (CLD); to drive competitive advantage for its businesses.

CapitaLand has established a distinct brand identity by reimagining the built environment and internal spaces, to enrich everyday encounters.

As the development arm of CapitaLand Group, CLD stands at the forefront of design excellence, redefining skylines and cityscapes with visionary buildings. Sustainability is central to its approach – from pioneering green innovations to creating future-ready, resilient spaces. Every development is more than just architecture as CLD transforms spaces across asset classes into thriving communities with a sense of belonging and connection. Commercial developments are designed as vibrant destinations where placemaking takes centre stage. Public spaces are activated with art, culture and greenery, to foster interaction in mixed-use environments where people live, work and play.

CLI’s Commercial Management team places strong emphasis on innovation and sustainability in creating internal spaces that are attractive, functional, and responsive to the needs of tenants and consumers. The team’s design philosophy is anchored in crafting meaningful experiences through the intentional use of space. This people- centric approach enhances occupancy rates, optimises space utilisation, elevates ambience for all users, and advances sustainability objectives. By integrating with technology, the team delivers smart spaces that boost productivity.

On the hospitality front, Ascott exemplifies CapitaLand’s design-led philosophy through its trailblazing approach to hospitality. As the pioneer of the international serviced residence concept in Asia Pacific, Ascott has consistently used design innovation to reshape the hospitality landscape across its diverse portfolio of 14 brands. For example, the lyf brand caters to digitally native travellers with social spaces that fuse contemporary aesthetics with flexible, community-driven living, while The Crest Collection offers architecturally bespoke residences that redefine heritage- inspired luxury living. This design excellence has earned recognition at prestigious events including the LIV Hospitality Design Awards and World Travel Awards. Building on this foundation, Ascott has pioneered an innovative multi-typology brand strategy, adapting existing brands across various formats to cater to different travel purposes. This strategic approach has powered Ascott’s growth to more than 1,000 properties, demonstrating how purposeful design drives premium market positioning and builds enduring brand equity in the competitive hospitality sector.

CapitaLand is committed to corporate social responsibility and building resilience in communities we are present in. Through its philanthropic arm, CapitaLand Hope Foundation (CHF), the Group enriches lives and uplifts communities by supporting education, health as well as well-being initiatives, for children, youth and seniors.

CapitaLand’s portfolio exemplifies how purposeful design drives both economic and social value, embedding creativity, sustainability and functionality in every facet of the real estate value chain.

About the Design Power Index (DPI)

The Design Power Index (DPI) is the world’s first longitudinal economics index designed to measure and track the economic value generated by companies through the strategic use of design and the creation of design intellectual property (IP). Showcasing 40 companies and 20 organisations recognised for their business growth, market creation, technological innovation, and social impact through design, the inaugural DPI 2025 provides a holistic lens of design’s contribution to the economy.

Developed by the Design Business Chamber Singapore (DBCS) in partnership with Consulus, the DPI analyses design’s impact across four dimensions:

• Business of Design — Companies who have achieved revenue and growth through creating unique intellectual property by design
• Market of Design — Companies who have harnessed design to create a new business category
• Technology of Design — Companies who have used design to innovate and shape use-behaviour
• Social Impact of Design — Companies/organisations who use design to shape societal change or impact

DBCS and Consulus are pleased to announce that A*STAR is admitted into the Design Power Index (DPI) 2025.

The Design Power Index is an economic premise and framework based on three key questions:
1. Does design generate economic value?
2. If yes, what is the value?
3. Is the nominated organisation great at harnessing the power of design to generate economic value and shape societal impact?

This inaugural index is launched by the Design Business Chamber Singapore (DBCS) in partnership with its global knowledge partner Consulus, a global impact investment and creative change firm, as part of DBCS’s 40th anniversary.

Companies and organisations are first shortlisted from a wide range of industries and then nominated. By accepting the nomination, honorees affirm that design shapes economic value through their business model, products, and services. Acceptance also means they agree to participate in an assessment the following year for the Design Power Index 2026, ensuring a deepening study on the value of design for economic growth. Acceptance of nomination, use of the logo, and participation in next year’s survey are without fee.

As of now, the estimated total market value of the private and listed companies who have accepted the nomination has reached SGD 20 billion. For the non-profit organisations included, their work impacts the lives of Singaporeans.

A*STAR

ASTAR bridges the gap between research and industry and transforms innovation into meaningful real-world impact. As Singapore’s lead public sector R&D agency, ASTAR collaborates with partners to integrate science, technology and design to address complex challenges and develop solutions that benefit both society and economy.

This approach is exemplified through initiatives such as the Innovation Factory@A*STAR SIMTech, an integrated research, design, and engineering hub that works alongside companies to co-develop user-centred innovations from design to commercialisation. By enhancing innovation and design capabilities, it helps businesses become product owners with commercially viable products and expand globally.

Through multidisciplinary R&D and design-driven innovation, A*STAR supports the growth of high-value industries, drives sustainable development, and strengthens Singapore’s position as a trusted global hub for science and technology leadership.

About the Design Power Index (DPI)

The Design Power Index (DPI) is the world’s first longitudinal economics index designed to measure and track the economic value generated by companies through the strategic use of design and the creation of design intellectual property (IP). Showcasing 40 companies and 20 organisations recognised for their business growth, market creation, technological innovation, and social impact through design, the inaugural DPI 2025 provides a holistic lens of design’s contribution to the economy.

Developed by the Design Business Chamber Singapore (DBCS) in partnership with Consulus, the DPI analyses design’s impact across four dimensions:

• Business of Design — Companies who have achieved revenue and growth through creating unique intellectual property by design
• Market of Design — Companies who have harnessed design to create a new business category
• Technology of Design — Companies who have used design to innovate and shape use-behaviour
• Social Impact of Design — Companies/organisations who use design to shape societal change or impact

DBCS and Consulus are pleased to announce that JustCo is admitted into the Design Power Index (DPI) 2025.

The Design Power Index is an economic premise and framework based on three key questions:
1. Does design generate economic value?
2. If yes, what is the value?
3. Is the nominated organisation great at harnessing the power of design to generate economic value and shape societal impact?

This inaugural index is launched by the Design Business Chamber Singapore (DBCS) in partnership with its global knowledge partner Consulus, a global impact investment and creative change firm, as part of DBCS’s 40th anniversary.

Companies and organisations are first shortlisted from a wide range of industries and then nominated. By accepting the nomination, honorees affirm that design shapes economic value through their business model, products, and services. Acceptance also means they agree to participate in an assessment the following year for the Design Power Index 2026, ensuring a deepening study on the value of design for economic growth. Acceptance of nomination, use of the logo, and participation in next year’s survey are without fee.

As of now, the estimated total market value of the private and listed companies who have accepted the nomination has reached SGD 20 billion. For the non-profit organisations included, their work impacts the lives of Singaporeans.

JustCo

In 2025, JustCo expanded its portfolio with the launch of THE COLLECTIVE and the boring office, alongside its flagship brand. Each was created to meet the different ways people choose to work. From luxury, hospitality-led coworking to essentials-only, digital-first offices, this multi-brand ecosystem reflects JustCo’s belief that great design begins with understanding human need, efficiency, and choice, creating the place that works for you.

Each brand interprets this philosophy through its own lens. THE COLLECTIVE embodies refinement and ritual. JustCo champions flexibility and community. The boring office promotes freedom of choice through customisable offices designed for efficiency and productivity that are affordable yet never low quality. Across all three, design translates behaviour into space, shaping environments that feel intuitive, inspiring, and effective.

Every location is also grounded in a distinct sense of place, reimagining how global design can express local identity. THE COLLECTIVE GranTokyo South Tower draws on the romance of train travel, inspired by the timeless movement of Tokyo Station. JustCo Hong Leong Building celebrates Singapore’s early days of commerce and its enduring entrepreneurial spirit. the boring office at MacDonald House proves that essentials can still be intelligently and beautifully designed for modern teams.

By integrating human insight, design, and business strategy, JustCo transforms workspace into a driver of performance and growth, delivering measurable economic value and powering its rapid expansion across Asia Pacific and beyond.

About the Design Power Index (DPI)

The Design Power Index (DPI) is the world’s first longitudinal economics index designed to measure and track the economic value generated by companies through the strategic use of design and the creation of design intellectual property (IP). Showcasing 40 companies and 20 organisations recognised for their business growth, market creation, technological innovation, and social impact through design, the inaugural DPI 2025 provides a holistic lens of design’s contribution to the economy.

Developed by the Design Business Chamber Singapore (DBCS) in partnership with Consulus, the DPI analyses design’s impact across four dimensions:

• Business of Design — Companies who have achieved revenue and growth through creating unique intellectual property by design
• Market of Design — Companies who have harnessed design to create a new business category
• Technology of Design — Companies who have used design to innovate and shape use-behaviour
• Social Impact of Design — Companies/organisations who use design to shape societal change or impact

DBCS and Consulus are pleased to announce that Singapore University of Technology and Design (SUTD) is admitted into the Design Power Index (DPI) 2025.

The Design Power Index is an economic premise and framework based on three key questions:
1. Does design generate economic value?
2. If yes, what is the value?
3. Is the nominated organisation great at harnessing the power of design to generate economic value and shape societal impact?

This inaugural index is launched by the Design Business Chamber Singapore (DBCS) in partnership with its global knowledge partner Consulus, a global impact investment and creative change firm, as part of DBCS’s 40th anniversary.

Companies and organisations are first shortlisted from a wide range of industries and then nominated. By accepting the nomination, honorees affirm that design shapes economic value through their business model, products, and services. Acceptance also means they agree to participate in an assessment the following year for the Design Power Index 2026, ensuring a deepening study on the value of design for economic growth. Acceptance of nomination, use of the logo, and participation in next year’s survey are without fee.

As of now, the estimated total market value of the private and listed companies who have accepted the nomination has reached SGD 20 billion. For the non-profit organisations included, their work impacts the lives of Singaporeans.

Singapore University of Technology and Design (SUTD)

The Singapore University of Technology and Design (SUTD) is an exemplary institution where its core purpose is centered on a design-led education that is intentionally used to address pressing social and environmental challenges, thereby creating a new generation of purpose-driven innovators.

SUTD, which pivoted to AI in January this year, is the world’s first Design AI university. Its curriculum, which integrates design and AI across all disciplines, trains students to create human-centered solutions for real-world problems, whilst leveraging on the power of AI. This approach has led to student-led projects that address issues such as sustainable urban living, accessible healthcare technology, and improving the lives of marginalized communities. For example, students have designed assistive devices for people with disabilities and created energy-efficient prototypes for smart cities. The economic value here is not measured in direct revenue but in the long-term impact on society, fostering a culture of innovation that drives public good and strengthens Singapore’s reputation as a leader in design and technology.

SUTD has proven that an educational institution can be a powerful engine for social change. By designing a curriculum that is purpose-driven and focused on creating solutions for the greater good, it has built immense brand equity and established itself as a leader in a new field of education.

About the Design Power Index (DPI)

The Design Power Index (DPI) is the world’s first longitudinal economics index designed to measure and track the economic value generated by companies through the strategic use of design and the creation of design intellectual property (IP). Showcasing 40 companies and 20 organisations recognised for their business growth, market creation, technological innovation, and social impact through design, the inaugural DPI 2025 provides a holistic lens of design’s contribution to the economy.

Developed by the Design Business Chamber Singapore (DBCS) in partnership with Consulus, the DPI analyses design’s impact across four dimensions:

• Business of Design — Companies who have achieved revenue and growth through creating unique intellectual property by design
• Market of Design — Companies who have harnessed design to create a new business category
• Technology of Design — Companies who have used design to innovate and shape use-behaviour
• Social Impact of Design — Companies/organisations who use design to shape societal change or impact

DBCS and Consulus are pleased to announce that Epigram Books is admitted into the Design Power Index (DPI) 2025.

The Design Power Index is an economic premise and framework based on three key questions:
1. Does design generate economic value?
2. If yes, what is the value?
3. Is the nominated organisation great at harnessing the power of design to generate economic value and shape societal impact?

This inaugural index is launched by the Design Business Chamber Singapore (DBCS) in partnership with its global knowledge partner Consulus, a global impact investment and creative change firm, as part of DBCS’s 40th anniversary.

Companies and organisations are first shortlisted from a wide range of industries and then nominated. By accepting the nomination, honorees affirm that design shapes economic value through their business model, products, and services. Acceptance also means they agree to participate in an assessment the following year for the Design Power Index 2026, ensuring a deepening study on the value of design for economic growth. Acceptance of nomination, use of the logo, and participation in next year’s survey are without fee.

As of now, the estimated total market value of the private and listed companies who have accepted the nomination has reached SGD 20 billion. For the non-profit organisations included, their work impacts the lives of Singaporeans.

Epigram Books

Epigram Books – Designing a National Literary Canon Epigram is a powerful example of a company who as a publisher, its purpose is to generate economic value by intentionally addressing the social challenge of cultivating a national literary scene. By championing local voices and narratives, Epigram has positioned itself as a market leader in a purpose-driven segment of the publishing industry.

The company’s design philosophy is an audacious approach with heart in championing a unique identity for the creative community. Through initiatives like the Epigram Books Fiction Prize the company has created a supportive ecosystem for Singaporean writers and illustrators. This design-led approach has not only elevated the quality of local works but has also made them more accessible and desirable to the public. The economic value generated here is immense, measured in the long-term cultural capital of a vibrant literary scene, increased sales of local books, and the establishment of a brand that is synonymous with Singaporean identity.

About the Design Power Index (DPI)

The Design Power Index (DPI) is the world’s first longitudinal economics index designed to measure and track the economic value generated by companies through the strategic use of design and the creation of design intellectual property (IP). Showcasing 40 companies and 20 organisations recognised for their business growth, market creation, technological innovation, and social impact through design, the inaugural DPI 2025 provides a holistic lens of design’s contribution to the economy.

Developed by the Design Business Chamber Singapore (DBCS) in partnership with Consulus, the DPI analyses design’s impact across four dimensions:

• Business of Design — Companies who have achieved revenue and growth through creating unique intellectual property by design
• Market of Design — Companies who have harnessed design to create a new business category
• Technology of Design — Companies who have used design to innovate and shape use-behaviour
• Social Impact of Design — Companies/organisations who use design to shape societal change or impact