DBCS and Consulus are pleased to announce that Banyan Group is admitted into the Design Power Index (DPI) 2025.
The Design Power Index is an economic premise and framework based on three key questions:
1. Does design generate economic value?
2. If yes, what is the value?
3. Is the nominated organisation great at harnessing the power of design to generate economic value and shape societal impact?
This inaugural index is launched by the Design Business Chamber Singapore (DBCS) in partnership with its global knowledge partner Consulus, a global impact investment and creative change firm, as part of DBCS’s 40th anniversary.
Companies and organisations are first shortlisted from a wide range of industries and then nominated. By accepting the nomination, honorees affirm that design shapes economic value through their business model, products, and services. Acceptance also means they agree to participate in an assessment the following year for the Design Power Index 2026, ensuring a deepening study on the value of design for economic growth. Acceptance of nomination, use of the logo, and participation in next year’s survey are without fee.
As of now, the estimated total market value of the private and listed companies who have accepted the nomination has reached SGD 20 billion. For the non-profit organisations included, their work impacts the lives of Singaporeans.
Kingsmen
For five decades, Kingsmen has not only participated in the design industry; it has redefined its possibilities. As a pioneering Singaporean creative powerhouse, Kingsmen has championed purposeful design as a means to spark curiosity, build connection, and enrich human experience. This philosophy is rooted in a culture that places design at the heart of everything it does – fuelled by comprehensive research, cross-disciplinary collaboration, and a deep understanding of client and market needs.
Kingsmen’s remarkable journey is a testament to its visionary approach: selling unparalleled design services and strategically licensing design IP, where the intrinsic value lies in their innovative design. Across exhibitions and events, thematic and museums, retail and corporate interiors, and experiential marketing, Kingsmen’s portfolio showcases a commitment to experiential design that deeply resonates with audiences worldwide.
Powered by a design-led culture and a strong service mindset, Kingsmen continues to anticipate market shifts, set new standards, and bring ideas to life with clarity and impact. With a strategic network spanning 18 offices globally and a multidisciplinary team dedicated to transforming ideas into compelling realities, Kingsmen has consistently demonstrated that design is not just an aesthetic endeavour, but a powerful engine for international growth and success. Kingsmen’s unwavering pursuit of excellence and their ability to translate Singaporean ingenuity onto the global stage make them a truly deserving recipient of this award.
About the Design Power Index (DPI)
The Design Power Index (DPI) is the world’s first longitudinal economics index designed to measure and track the economic value generated by companies through the strategic use of design and the creation of design intellectual property (IP). Showcasing 40 companies and 20 organisations recognised for their business growth, market creation, technological innovation, and social impact through design, the inaugural DPI 2025 provides a holistic lens of design’s contribution to the economy.
Developed by the Design Business Chamber Singapore (DBCS) in partnership with Consulus, the DPI analyses design’s impact across four dimensions:
- Business of Design — Companies who have achieved revenue and growth through creating unique intellectual property by design
- Market of Design — Companies who have harnessed design to create a new business category
- Technology of Design — Companies who have used design to innovate and shape use-behaviour
- Social Impact of Design — Companies/organisations who use design to shape societal change or impact
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