
In an ever-changing world where innovation thrives, the next advantage lies in designing with humanity at the core.
As a member of DBCS’ Institute of Higher Learning, Singapore Polytechnic presents Don Norman Design Award Summit 2025 (DNDA25)
The Don Norman Design Award Summit 2025 (DNDA25) invites business leaders, innovators, and changemakers to explore how Humanity-Centred Design (HCD+) empowers organisations to transform sustainably — balancing People, Planet, Product, and Profit to create long-term impact.
From insights by global thought leaders to immersive formats like Design-Your-Conference (DYC) and Unconference, DNDA25 offers a platform to rethink innovation, culture, and growth through a sustainable and transformative lens — with our President, Hong Khai Seng, serving as one of the Plenary Moderators.
Event Details
📅 Date: 19-21 November 2025
📍 Location: Singapore Polytechnic Convention Centre