Commune admitted into the 2025 Design Power Index

DBCS and Consulus are pleased to announce that Commune is admitted into the Design Power Index (DPI) 2025.

The Design Power Index is an economic premise and framework based on three key questions:
1. Does design generate economic value?
2. If yes, what is the value?
3. Is the nominated organisation great at harnessing the power of design to generate economic value and shape societal impact?

This inaugural index is launched by the Design Business Chamber Singapore (DBCS) in partnership with its global knowledge partner Consulus, a global impact investment and creative change firm, as part of DBCS’s 40th anniversary.

Companies and organisations are first shortlisted from a wide range of industries and then nominated. By accepting the nomination, honorees affirm that design shapes economic value through their business model, products, and services. Acceptance also means they agree to participate in an assessment the following year for the Design Power Index 2026, ensuring a deepening study on the value of design for economic growth. Acceptance of nomination, use of the logo, and participation in next year’s survey are without fee.

As of now, the estimated total market value of the private and listed companies who have accepted the nomination has reached SGD 20 billion. For the non-profit organisations included, their work impacts the lives of Singaporeans.

Commune – Design as a Living Experience

Commune exemplifies a brand where design is not just an element but the very essence of the product. Its business model revolves around creating, manufacturing, and retailing design-led pieces that command premium pricing and drive market presence. By embracing a sophisticated, contemporary aesthetic, Commune has redefined the furniture retail experience in Singapore and across the region.

Commune’s economic value stems from its strong and distinctive identity. Each furniture collection is thoughtfully conceived to balance timeless appeal with modern sensibilities, blending natural materials with subtle elegance. Through this commitment to design integrity, Commune elevates furniture beyond functionality, positioning it as an essential part of a curated lifestyle that resonates with today’s design-conscious urban dwellers.

Through its vertically integrated model, Commune oversees every stage of the process – from design and manufacturing to retail – ensuring each piece reflects its core design philosophy. This approach has fostered strong brand loyalty and positioned Commune as a leader in the mid-level market – bringing quality furniture at accessible prices. Its success underscores the strength of a design-driven business model in creating lasting value and shaping consumer preferences.

About the Design Power Index (DPI)

The Design Power Index (DPI) is the world’s first longitudinal economics index designed to measure and track the economic value generated by companies through the strategic use of design and the creation of design intellectual property (IP). Showcasing 40 companies and 20 organisations recognised for their business growth, market creation, technological innovation, and social impact through design, the inaugural DPI 2025 provides a holistic lens of design’s contribution to the economy.

Developed by the Design Business Chamber Singapore (DBCS) in partnership with Consulus, the DPI analyses design’s impact across four dimensions:

• Business of Design — Companies who have achieved revenue and growth through creating unique intellectual property by design
• Market of Design — Companies who have harnessed design to create a new business category
• Technology of Design — Companies who have used design to innovate and shape use-behaviour
• Social Impact of Design — Companies/organisations who use design to shape societal change or impact